Concordia Publishing House has donated 2,600 children’s Christmas books to the “Marine Toys for Tots” annual drive in St. Louis as part of the company’s “Give a Gift, Share a Gift” campaign.
The books were delivered Dec. 19 by CPH President and Chief Executive Officer Bruce G. Kintz.
“Our hope is that these books are a special item for young readers and their families, and that they provide a sense of peace and hope to those homes this Christmas through the message of the Gospel of Jesus Christ,” Kintz told local radio station KYKY at the drop-off center.
The CPH campaign, which runs through December, provides a free children’s book to local St. Louis charities for every children’s book purchased via the company Web site at http://www.cph.org or at any of its bookstores located in St. Louis; Chicago; Ann Arbor, Mich.; and Fort Wayne, Ind.
“People are thinking differently about their Christmas giving,” said Joseph Snyder, CPH’s director of marketing. “We want to help our customers give gifts that share the real message of Christmas. Providing books to children is one way to do that.”
Gretchen Jameson, who handles public relations for the company, said CPH is encouraging its customers to visit the Web site and participate in the campaign.
“Christmas is about Jesus Christ,” Jameson said. “It’s a truth that every child needs to hear, and this program is one way that CPH, through the involvement of our customers, can help that happen.”
Concordia Publishing House, the publisher for the St. Louis-based Lutheran Church-Missouri Synod, offers more than 8,000 products for use in Christian congregations, schools, and homes.
Posted Dec. 22, 2008